By Serina · Dubai

About By Serina

Luxury personal shopping & fashion styling

The House of Serina

By Serina is a luxury personal shopping and styling service for women who value elegance, quality, and confidence.

Founded by Serina Achouri, we blend high-fashion expertise with a warm, personalized approach — helping clients discover their signature style across Dubai and beyond.

Every consultation is tailored to your lifestyle, body, and aspirations. We work with premium brands and hidden gems to build wardrobes that feel authentically you.

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Serina Achouri
Discretion
Excellence
Personalization
Trust

Private Styling

Ready to transform your wardrobe?

Apply for a personal styling session and let us curate your next chapter.